"Strength, softness and thickness remain the leading indicators of toilet paper quality, with just a small proportion of consumers preferring more luxurious alternatives, such as those with flower patterns or perfume," said mintel analyst Jack Duckett.
2017年6月四級真題（第三套）閱讀 Section C
Top of Britons' toilet paper wish list is softness 57% followed by strength 45% and thickness 36%.